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The organization has doubled funding to the COVID Emergency Relief Funds to Black and People of Colour, to $8M from the previously announced $4M.

The conference offers recent innovations affecting the creation and production of content, such as AI, blockchain, virtual, remote and cloud production

With this move, the company became an immediate competitor to Google’s Stadia, Microsoft’s xCloud, Sony’s PlayStation Now, and a number of other services from major game publishers.

The organization has launched two key actions to support creators from Black, Indigenous, and people of colour communities.

The direct-to-consumer service launched in Portugal, Norway, Denmark, Sweden, Finland, Iceland, Belgium, and Luxembourg. It has now accumulated a total of 60 million subscribers and more than 100 million global SVOD customers.