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Are super-aggregation and super-bundling transforming the TV and video ecosystem? 15 SEP 2023

Data

Are super-aggregation and super-bundling transforming the TV and video ecosystem?

In 2015, just 13% of homes paying for a service subscribed to both an online video service and a traditional pay TV service, but by the end of last year, that figure had more than trebled to 47%, according to Omdia.
The impact of writers and actors strike on the global TV and film production industry 18 JUL 2023

Production

The impact of writers and actors strike on the global TV and film production industry

Maria Rua Aguete, leading global entertainment analyst and Omdia Senior Director, deep explains the diverse key factors that created the current uncertain scenario.
Conecta 2023: YouTube, TikTok, and Twitch tops the under 25 age group in Spain 28 JUN 2023

Trade Shows

Conecta 2023: YouTube, TikTok, and Twitch tops the under 25 age group in Spain

During Conecta Fiction & Entertainment 2023, Omdia showcased the "How to Reach the GenZ?" session, revealing research from Spain's most popular video services for the under-25 age group.
Netflix originals account for less than 40% of viewing in key markets 27 JUN 2023

Data

Netflix originals account for less than 40% of viewing in key markets

Given its increasing emphasis on originals and heavy investment, the share of viewing actually going to Netflix’s original titles seems surprisingly low, according to a new analysis from Omdia of PlumResearch data.
The CEE market to reach U$D 42 million in FAST revenues by 2028 5 JUN 2023

Data

The CEE market to reach U$D 42 million in FAST revenues by 2028

The Central and Eastern European (CEE) market is on track to reach US$42 million in free ad-supported streaming TV (FAST) revenues by 2028, according to new research from Omdia.