Search results for IAB
18 NOV 2022
Trade Shows
Brunico Communications becomes the top bidder for certain NATPE assets
Brunico has offered US$150.000 to acquire a list of assets that include NATPE Global, NATPE Budapest, NATPE Streaming+, and the Brandon Tartikoff Legacy Awards, while also assuming certain liabilities.
31 AUG 2022
Streaming
ViX+ to produce the second season of "La Mujer Del Diablo" series
Contributing to ViX+'s slate of thousands of content hours, the title will feature Carolina Miranda, José Ron, Adriana Louvier, and Azul Guaita, among others as its original cast.
13 JUL 2022
Streaming
ViX+ unveils “María Félix, La Doña” and “La Mujer del Diablo” layout
Both titles are scheduled to debut on 21 July.
20 MAY 2022
Events
Advertising investments in CTV would reach US$21.2 billion in 2022
According to IAB US, marketing investments in Connected TV are considered "must have" for 76% of brands. The study projects a 39% growth in investments in CTV for this year.
9 MAY 2022
Events
Podcast Advertising Revenue in the United States to reach $1.4 Billion in 2021
A forecast released by IAB reveals that the ads attributed to the industry will exceed $2 billion this year, and over $4 billion by 2024.