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Interest for HBO boosted in the Nordics as HBO Nordic becomes HBO Max 25 OCT 2021

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Interest for HBO boosted in the Nordics as HBO Nordic becomes HBO Max

Thanks to factors such as the new and lower price, the broader offer of content and technical improvements, the interest in the not-yet-launched service HBO Max is substantial in the Nordics, according to Mediavision.
Interest in sports keeps growing in the Nordics 16 SEP 2021

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Interest in sports keeps growing in the Nordics

Football is the sport that most Nordic viewers are interested in watching: close to 25% of Nordic 15-74-year-olds express an interest in viewing football via TV/online video, according to Mediavision.
Is HBO Max the perfect match for the Nordic audience? 26 AUG 2021

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Is HBO Max the perfect match for the Nordic audience?

Mediavision concluded that HBO Max and Discovery+ combined would make a significantly stronger customer offering, based on Nordic consumer preferences.
NORDIC MARKETS SAW A STRONG DIGITAL GROWTH IN THE FIRST HALF OF 2021 13 JUL 2021

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NORDIC MARKETS SAW A STRONG DIGITAL GROWTH IN THE FIRST HALF OF 2021

75% of all Nordic households subscribe to at least one digital media service, which means that close to 9 million households in the region listen, read or watch content via a digital subscription platform, according to Mediavision.
PIRACY STILL IS A MAJOR CHALLENGE IN THE NORDIC REGION 10 JUN 2021

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PIRACY STILL IS A MAJOR CHALLENGE IN THE NORDIC REGION

14% of all people 15-74 years old in the Nordics have illegally streamed or downloaded films and TV episodes in the past month, according to research from Mediavision.