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NATPE presented “ContentCast: The Business of Podcasting Content,” a four-hour online event, celebrated on July 14 through NATPE Virtual, which focused on the core elements of leveraging podcasting across screens.

Contributors to the presentation, scheduled for 14th July, include Acast, Audible, CAA, Exile Content Studio, GroupM, iHeartMedia, JAR Audio, Nielsen, NPR, Propagate, QCODE, Riverside.fm, Rooster Teeth, SiriusXM, Triton Digital, Veritone, ViacomCBS, Warner Bros. Animation, and Wolf Entertainment, among others.

The organizers announced that the annual market held in Budapest, Hungary, has been postponed to June 2022 due to ongoing concerns about the rise of the Delta variant of the Covid-19.

The program, “NATPE Virtual: ContentCast – The Business of Podcasting Content” will feature market executives who will discuss connections between audio and television, and podcasts’ ability to strengthen brands, attract new audiences, and create investment opportunities.

The presentation, entitled “A-talks - Exclusive Launch of ‘For My Family’," was hosted by ATV’s executives Müge Akar and Emre Görentaş, and was attended by the cast of the series.