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It´s a new environmentally focused FAST channel. Initially it will be drawing from an extensive 2,500-hour content lineup.

Recent studies by eMarketer analyzed the decline of traditional TV consumption, while the use of digital video increases throughout the years.

According to a study conducted by Nielsen, seventy percent of Black audiences who identify as part of the LGBTQ+ community believe they are misrepresented in media, while 81% of Afro Latinos feel misrepresented.

The major sporting event drew in 123.7 million viewers; however, TV viewership for February is higher than in previous years (6.4% increase). On the other hand, streaming usage reaches 37.7%, its largest share of total TV since August 2023.

The Spanish multimedia group chooses Fubo and Plex to carry out its first foray into the FAST business. In this way, 'Zona Investigación', 'Cine y Series', and 'Única' are added to the four linear channels and the Atresplayer platform already operating in Latin America and the USA.