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Cowles steps up from Director of Unscripted at the label, which has a broad and varied slate of well-known and long-running titles that also includes “The Voice,” “University Challenge” and “Countdown”.
In this new role, Jain will have overall P&L responsibility for the UK unscripted group, with the Managing Directors of the company’s 11 unscripted UK labels reporting directly to her.
McNicholas joins as Angela Jain, Managing Director, unveils Lifted Entertainment as the new name for the ITV Studios label behind some of the biggest, award-winning entertainment shows.