Latest news of nbc

The social media revolution: NBC\ 22 AUG 2024

Trends

The social media revolution: NBC's winning formula for the Paris Olympics

Hub shared new data from Maverix Research and Insights’ Media Identity Graph that revealed how audiences are moving away from traditional viewing to social media and video, and how the share of aggregate watch time is shifting because of this.
NBCU’s Olympics coverage set audience record 13 AUG 2024

Production

NBCU’s Olympics coverage set audience record

The company reported a Total Audience Delivery (TAD) of 30.6 million viewers across the combined live Paris and U.S. primetime, up 82% from the Tokyo Olympics.
Olympics averaged 34.5M viewers across NBCU platforms 31 JUL 2024

Production

Olympics averaged 34.5M viewers across NBCU platforms

Led by Peacock, Paris Olympics streaming surpassed the entire coverage of the Tokyo Olympics with 4.5 billion minutes.
WBD igualaría la oferta de Amazon por uno de los paquetes de transmisión de la NBA 23 JUL 2024

Acuerdos

WBD igualaría la oferta de Amazon por uno de los paquetes de transmisión de la NBA

Tratando de evitar quedar fuera de las negociaciones, TNT Sports anunció que igualará la oferta realizada por Amazon para uno de los paquetes, que fuera aprobada por la liga en abril pasado. De concretarse, la NBA deberá decidir.
NBA to sign an 11-Year, $76 Billion deal Amazon, ESPN, and NBC 11 JUL 2024

Deals

NBA to sign an 11-Year, $76 Billion deal Amazon, ESPN, and NBC

While the agreements will now be sent to the league’s governors for approval, the confirmation of new contracts could be delayed if Warner matches rival offers in last attempt to retain rights.