The animated franchise’s revival secures the #1 spot in Netflix’s kids category in over 40 countries, amasses 60 million TikTok views, and draws over 2 million Roblox players in one month.
Rainbow announces master toy partners will be on shelf in Q4 2025 with new fashion dolls, playsets, and role play. The Winx Club community has generated over 20 billion views of Winx Club content on YouTube and more than 35 billion views of Winx Club related videos on TikTok.
The SVP of Contents and Licensing at Rainbow Group analyzes why there is a lot of demand for live-action shows right now, and explains which facilities does this segment offers when it comes to production.
The show originally aired on Rai Due Italy on 28th January, 2004. Since then, it has reached audiences all over the globe with its eight series releases, and over 15 billion views on YouTube. A ninth season is currently in production.
In addition to guideline implementations, the companies will pass on daily habit suggestions to mothers and implement interactive activities for kids and their guardians to raise awareness about breast cancer, with the opportunity to win prizes.