“THE VOICE’S” CHARITY SONG PREMIERES IN “THE VOICE KIDS’” FINAL IN GERMANY

In the live final of “The Voice Kids” last night on Sat1, German viewers not only saw Lisa-Marie being crowned the winner, they were also treated to the world premiere of the charity song “Niemals Alleine” (Never Alone). The song, performed by 14 former talents from “The Voice,” “The Voice Kids” and “The Voice Senior,” is produced by Talpa Germany and marketed by Universal Music. The song spreads the message of standing together in this time of crisis, and all revenues will go directly to the charity organization Die Arche. The final was watched by 2.3 million people, up year on year from last year's final.

“Our popular ‘The Voice’ brand in Germany connects people of all ages by the power of music and our gifted talents. With this 'The Voice Generations’ song, the entire ‘The Voice’ family wants to thank all fans and music lovers for their great social support and solidarity in these difficult times. All proceeds of the song will go to the aid organization Die Arche. We are very happy that our ‘The Voice’ family can offer a little help in times where it is urgently needed,”  said Kaspar Pflüger, Managing Director at SAT.1.

Meanwhile, Maarten Meijs, President of Global Entertainment at ITV Studios: “I deeply value our long-term partnership with ProsiebenSat1, who helped to make this possible, together with Talpa Germany and Universal Music. Our global format brand continues to make an impact across the globe, even in this unusual time. We continuously work on finding profound production solutions to ensure continuity, as is demonstrated by the various creative solutions we come up with to continue to produce and air this feel good show, that brings entire families in front of the TV”.