Banijay Rights announced the launch of its first ever-dedicated Banijay-branded general entertainment FAST channel, Horizons: Powered By Banijay, in a landmark move that further extends its reach on free ad-supported services worldwide.
Bringing more than 200 hours of premium UK content to viewers on Samsung TV Plus UK and LG Channels, Horizons: Powered By Banijay will feature a number of series from Banijay’s expansive more than 130.000 hour catalogue including “Location, Location, Location,” “8 Out of 10 Cats” and “Pointless,” as well as drama series “Gunpowder” and “The Woman in White.”
The new FAST (Free Ad-Supported Television) channel launches this week and features new integrated “Powered by Banijay” branding – which will now be added to Banijay Rights’ entire suite of 13 live FAST Channels and more than 50 live streams globally. Horizons: Powered By Banijay builds on Banijay Rights’ success in the UK global FAST channel market, where earlier this year the business launched its channel brands McLeod’s Daughters and Deal or No Deal USA on Samsung TV Plus UK, as well as Deal or No Deal, Fear Factor and The Biggest Loser on LG.
“Horizons is not just a name; it is a way of thinking – and doing business – for us here at Banijay Rights. Launching our own, dedicated, Banijay-branded FAST channel in the UK is the perfect way to attract new viewers to some of our leading global IP – and with this country’s FAST and AVOD activity growing from strength to strength, it is a fantastic time to expand on our already burgeoning suite of channels with Horizons and continue to lead the market in this space,” said Shaun Keeble, VP Digital at Banijay Rights.
Samsung TV Plus is free TV, with no subscription, no sign-up, no additional device, or credit card needed. The service is pre-installed on all 2016-2022 Samsung Smart TVs, and available for download from the Google Play and Galaxy Store on Samsung Galaxy smartphones and tablets in select territories. Samsung TV Plus instantly delivers an ever-growing number of channels across multiple genres including news, sports, entertainment, as well as a video on demand library of movies and popular shows. The free, ad-supported video service is available in the UK and 15 other European territories.
Horizons is not just a name; it is a way of thinking – and doing business – for us here at Banijay Rights.” Shaun Keeble VP Digital at Banijay Rights