Banijay Rights secures deal for "Younger" adaptation in Ukraine

Noviy has commissioned Art Forms Productions to produce the 24-episode season to debut in 2022. Banijay will be tasked with distributing the title internationally.

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Banijay Rights has taken on a new adaptation for Darren Star's US series "Younger," in Ukraine. Noviy has commissioned Art Forms Productions to produce a 24-episode season to premiere early next year. The deal was negotiated by Alexander Rubanov, VP Russia, CIS, Ukraine, Georgia, Baltics and Turkey, Banijay Rights.

The commission follows recent adaptations of Younger in China and South Korea, in deals struck by Banijay Rights. Produced by TV Land, the title is created, executive produced and written by Darren Star, with Tony Hernandez of JAX Media executive producing. Dottie Zicklin, Eric Zicklin and Alison Brown also serve as executive producers and writers on the series. Banijay Rights distributes the series outside of the US. “Throughout its successful run in the US, Younger has built up a strong audience base with stunning characters and universal themes," Claire Jago, EVP Sales and Acquisitions, Banijay Rights, said. "We’re in no doubt this local adaptation will resonate strongly with viewers in the Ukraine.”

Having sold across 192 countries international partners include Prosieben in Germany, AXN in Asia and Hungary, Comedy Central in the United Kingdom and Ireland, CTV Two in Canada, Max and Musique Canada (French speaking Canada), Hyundai Media in South Korea, Discovery in the Netherlands, Poland, Turkey, SET in Russia, Fox in Italy, Balkans, Hot! in Israel, Vitaya in Belgium, Kinopokaz in Russia, Strana.Super TV in Russia, Showjet (Russia), E! (Latin America), Showmax (Africa), NEON (New Zealand), STAN (Australia), TEVA in France, Videoland in Netherlands, Turner (Germany, Italy, Spain), TV2 (Denmark), TV2 (Norway), MTV in Finland C More in Finland, Denmark, and Sweden, TV4 in Sweden, Siminn Hf in Iceland, Viacom 18 in India, HOOQ in India, Singapore), Societe Radio-Canada (French speaking Canada), IVU.ru in Russia, TV Nova in Czech Republic, iflix in Asia, Lattelecom SIA in Latvia, Viaplay in Estonia, Latvia, Lithuania, Hello Channel in Brunei, Malaysia and Makedonia TV in Greece.

"Younger" stars two-time Tony winner Sutton Foster in the role of Liza, a woman who lies about her age at her job in the highly competitive world of publishing. The series also stars Hilary Duff, Debi Mazar, Miriam Shor, Nico Tortorella, Peter Hermann, Molly Bernard and Charles Michael Davis and follows Liza’s personal and professional life as they become irreversiblymixed overtime, making it harder for her to keep secrets.

Throughout its successful run in the US, Younger has built up a strong audience base with stunning characters and universal themes. We’re in no doubt this local adaptation will resonate strongly with viewers in the Ukraine.” Claire Jago EVP Sales and Acquisitions, Banijay Rights