FIFTH SEASON extends distribution deal with Roku to Latin America and Canada

New seasons and series added to the companies’ current agreement, under which FIFTH SEASON serves as Roku’s international format and tape distribution partner for a slate of unscripted Roku Originals Worldwide.

2 OCT 2024
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Honest Renovations

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FIFTH SEASON has extended its existing partnership with Roku, which sees Latin American and Canadian rights plus new seasons and series added to the companies’ current agreement – under which FIFTH SEASON serves as Roku’s international format and tape distribution partner for a slate of unscripted Roku Originals worldwide. Additionally, FIFTH SEASON has secured a raft of international sales across Roku’s slate.

FIFTH SEASON currently handles Roku Originals including: Jessica Alba and Lizzy Mathis’ “Honest Renovations”; all-star survivalist competition “Fight to Survive,” “Morimoto’s Sushi Master” with Iron Chef legend Masaharu Morimoto; “Celebrity Family Food Battle” executive produced by Sofia Vergara and hosted by Manolo Gonzalez Vergara; social media sensation Jay Brewer’s “Reptile Royalty”; and football stars turned bakers Brian “Rak” Orakpo and Michael “Griff” Griffin in “The Cupcake Guys”.

Prentiss Fraser, President of TV Distribution at FIFTH SEASON, said: “Since the start of our partnership with Roku, we’ve had significant interest from buyers internationally in this slate – who are drawn to these elevated and aspirational shows fronted by some of the biggest household names in Hollywood. As we build on the strong start of our collaboration with our first wave of sales, it’s a testament to the success of this partnership that Roku is already expanding our territory rights into Canada alongside Latin America – a major market we as FIFTH SEASON are significantly deepening our presence in.”

David Eilenberg, Head of Content, Roku Media, said: "We’re delighted to further expand our partnership with FIFTH SEASON and for the opportunity to work with them to connect even more global audiences with our impressive slate of originals.”

RETURNING SERIES
Second seasons of existing flagship titles, including Jessica Alba’s “Honest Renovations”, “Morimoto’s Sushi Master”, “UFO Cowboys”, “Reptile Royalty”, and “Meet Me in Rome” – the follow-up feature to “Meet Me in Paris” from Reese Witherspoon’s Hello Sunshine – have now been added to the overall agreement.

Additionally, FIFTH SEASON has secured a raft of multi-title sales across Roku’s unscripted originals, including with: Corus (Canada), NRK (Norway), SVT (Sweden), Now TV (Hong Kong), Mediacorp TV (Singapore), RTL Deutschland (Germany), Seven.One Entertainment Group (Germany), The Walt Disney Company Limited (Mena), M6+ (France and French-Speaking Europe) and Play Media (Belgium).

 

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