Talpa Studios sold “The Floor” format to Sweden

The show will premiere this autumn on Kanal 5 and platform Max, featuring comedian Anders Jansson as host.

17 MAY 2024

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Following its renewal for a second and third season by FOX in the USA, Talpa Studios announced the sale of “The Floor” to the Nordics. The quiz show format has been sold to Sweden, where it will be produced by Jarowskij, and will be recorded in the Netherlands at Talpa Studios’ production hub. The Swedish version of “The Floor” will premiere this autumn on Kanal 5 and platform Max, featuring comedian Anders Jansson as host. Since the Dutch launch in 2023, the show has been sold to 14 markets, including the USA, France, Spain, Germany, Ukraine, Italy, Romania, Hungary and Argentina.

Sebastian van Barneveld, Director of International Distribution at Talpa Studios, said: “We are thrilled to announce that ‘The Floor’ has expanded to yet another country, with its debut in Sweden. This continued global expansion at such a rapid pace is a testament to the format's universal appeal and success. The recent announcement by FOX to launch a second and third season in the USA further underscores that ‘The Floor’ is resonating with audiences and delivering exceptional results. It's clear that the show's engaging format and thrilling competition have struck a chord with viewers worldwide, generating confidence and satisfaction across all markets.”

In “The Floor”, 100 quiz fanatics face off in quiz duels on a giant LED floor divided into one hundred equal squares, each representing its own field of knowledge. The goal is to conquer the entire floor and take home a huge cash prize. The rules are simple. A random contestant challenges an adjoining opponent in a quiz duel. They play against each other in the category of the opponent's square. Categories range from “famous athletes” to “Hollywood actors” and from “iconic buildings” to “mammals”. Some questions are visually supported by photographs, others by sound, while other duels focus on open questions, multiple choice, association: the possibilities are endless. The winner of a duel conquers his opponent's square, gaining more ground - the loser leaves the game.