TF1 consolidates a strong revenue in 2024 driven by linear and digital advertising

TF1 group’s consolidated revenue totalled €1,103.9 million in the first half of 2024, a year-on-year increase of 6.3%, driven by growth in advertising revenue (up 7.4% compared with the same period in 2023).

In the Media segment, the Group achieved record audience shares in the first half, along with the fastest growth in the French audiovisual sector across all audiences. On the other hand, the TF1 channel consolidated its leading position in its sector. Those performances were notably driven by its major unscripted franchises ("Koh-Lanta", "Danse avec les Stars", "Star Academy"), the return of French drama "HPI"), the EURO 2024 football tournament and its news programs.

The Group’s success in attracting linear audiences was a springboard for the new streaming platform TF1+, which launched on 8 January 2024, and which is establishing itself as a leader in terms of reach, with 33 million streamers per month on average in the first half and more than 35 million in May, a new record, compared with 28 million streamers per month for MYTF1 in 2023. In the first half of 2024, TF1+ recorded 594 million of streamed hours according to Médiamétrie (up 10%). Revenue in the Media segment totalled €983.5 million, up 8.7% year on year.

TF1 also experimented a rise in the advertising revenues. In the Media segment have totalled €983.5 million, up 8.7% year on year. Advertising revenue in the Media segment amounted to €801.5 million, up 7.4% year on year, driven by a stronger advertising market in linear and the performance of TF1+ in digital. Advertising revenue generated by TF1+ grew by 40.4% to €65.0 million in the first half of 2024, confirming its appeal for advertisers. Non-advertising revenue in the Media segment totalled €182.0 million, up 15.2%, driven by music and interactive services.

PRODUCTION
At Newen Studios, revenue amounted to €120.4 million, down 9.9% year on year, in line with the expectation of a 2024 activity mostly skewed to the fourth quarter. The first half was marked by the launch of "Plus belle la vie, encore plus belle" for TF1, the ongoing production of "Amsterdam Empire" for Netflix and continued positive momentum in cinema with the film "Chasse Gardée", released in theatres in late 2023 and distributed by TF1 Studios (1.9 million tickets sold), along with the releases of "Nous les Leroy" and "Ici et là-bas."

2024'S GOALS
The French Group confirms that its objectives for 2024 are to keep growing in digital, building on the promising launch of TF1+; maintain a broadly stable current operating margin from activities; continue to generate solid cash flow, enabling the Group to aim for a growing dividend policy over the next few years.