ITV announced that Thailand is set to make history in 2025 with the launch of “The Voice Pride,” the first LGBTQ+ edition of the globally beloved talent competition “The Voice.” The series will celebrate the diversity and artistry of the LGBTQ+ community, premiering during Pride Month in June 2025. This production is commissioned by Exit365, the same team behind the seasons of “The Voice Thailand.” Details on where the show will air will be shared in the coming months.
The announcement coincides with a landmark year for Thailand, as the country’s new same-sex marriage law takes effect, further cementing its reputation as a trailblazer in equality and inclusivity in Asia.
“‘The Voice Pride’ is not just a competition but a celebration of love, acceptance, and incredible talent,” said Pattanee Jareeyatana, CEO & MD Exit365, “As Thailand takes historic steps toward equality, we’re proud to amplify the voices of the LGBTQ+ community and give them the spotlight they deserve.”
Ayesha Surty, Head of Brand Partnerships Asia, ITV Studios, added: “We are incredibly proud to partner with Exit365 on this historic journey for ‘The Voice.’ With ‘The Voice Pride,’ Thailand continues to lead the way in showcasing not only world-class talent but also the power of representation and inclusion in entertainment. This milestone edition of ‘The Voice’ embodies the core values of the format—celebrating individuality, diversity, and the universal language of music. As ‘The Voice Thailand’ gears up for its 10th season, the addition of ‘The Voice Pride’ further cements the series' legacy as a platform for change, creativity, and inspiration.”
The introduction of “The Voice Pride” comes as Exit365 continues to expand its portfolio of productions. The ninth season of “The Voice Thailand,” which aired on Channel One HD, garnered great ratings and introduced two new coaches, Coach Oat and Coach Jaii, along with the existing Coaches, Coach Kim and Coach Kong, who captured audiences’ hearts. In recognition of its success, the series has been recommissioned for its tenth season, also set to air in 2025 on Channel One HD.