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Señal News > Data

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Programmatic growth and CTV surge signal maturity in European streaming market
Markets

Programmatic growth and CTV surge signal maturity in European streaming market

USA: SVOD dominate TV defaults as Netflix faces growing competition
Markets

USA: SVOD dominate TV defaults as Netflix faces growing competition

Streaming: a shift from competition to collaboration
Trends

Streaming: a shift from competition to collaboration

USA: New shifting patterns for streaming advertising models Trends

USA: New shifting patterns for streaming advertising models

Series dominate SVOD viewing in Europe, capturing 78% of screen time Markets

Series dominate SVOD viewing in Europe, capturing 78% of screen time

Hollywood rethinks franchise strategy to combat audience fatigue and reignite growth Trends

Hollywood rethinks franchise strategy to combat audience fatigue and reignite growth

USA: Two-Thirds of consumers are open to bundle streaming services Markets

USA: Two-Thirds of consumers are open to bundle streaming services

More than half of Netflix users watch anime Trends

More than half of Netflix users watch anime

Moonbug's study unveils nearly half of parents in the US never felt seen by a brand Trends

Moonbug's study unveils nearly half of parents in the US never felt seen by a brand

USA: Ad-Supported streaming faces challenges with Gen Z engagement Trends

USA: Ad-Supported streaming faces challenges with Gen Z engagement

California expands Film and TV tax credit program to $1.8 Billion, attracting 16 new productions Markets

California expands Film and TV tax credit program to $1.8 Billion, attracting 16 new productions

USA: Third-Party distribution emerges as key driver of SVOD subscriber growth Markets

USA: Third-Party distribution emerges as key driver of SVOD subscriber growth

USA: Smart TVs consumption grows in a fragmented landscape Trends

USA: Smart TVs consumption grows in a fragmented landscape

USA: Free Ad-Supported streaming TV gains ground as viewers shift from traditional live TV Markets

USA: Free Ad-Supported streaming TV gains ground as viewers shift from traditional live TV

Short-Form video surpasses streaming and gaming as daily media champion Trends

Short-Form video surpasses streaming and gaming as daily media champion

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