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Señal News > Data

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Programmatic growth and CTV surge signal maturity in European streaming market
Markets

Programmatic growth and CTV surge signal maturity in European streaming market

Streaming: a shift from competition to collaboration
Trends

Streaming: a shift from competition to collaboration

USA: YouTube surpasses 45 Billion viewing hours in H1 2025 as TV usage overtakes mobile
Markets

USA: YouTube surpasses 45 Billion viewing hours in H1 2025 as TV usage overtakes mobile

Short-Form video surpasses streaming and gaming as daily media champion Trends

Short-Form video surpasses streaming and gaming as daily media champion

Netflix's "Squid Game" third season scored 60.1 million views in three days Trends

Netflix's "Squid Game" third season scored 60.1 million views in three days

Australia is the largest consumer of documentaries globally Trends

Australia is the largest consumer of documentaries globally

Brands urged to close representation gap with LGBTQ+ audiences Markets

Brands urged to close representation gap with LGBTQ+ audiences

Australia: Free TV accounts for the majority of content viewing Markets

Australia: Free TV accounts for the majority of content viewing

Authentic LGBTQIA+ representation drives consumer loyalty and demands corporate accountability Markets

Authentic LGBTQIA+ representation drives consumer loyalty and demands corporate accountability

PwC Consulting and Parrot Analytics partner to drive data-led growth in Media & Entertainment Markets

PwC Consulting and Parrot Analytics partner to drive data-led growth in Media & Entertainment

USA: Bundles over loyalty, families drive spend but not stickiness Markets

USA: Bundles over loyalty, families drive spend but not stickiness

Social Video surge reshapes Nordic Ad-Funded streaming market Markets

Social Video surge reshapes Nordic Ad-Funded streaming market

UK unveils £380m Creative Industries Plan to supercharge screen growth Markets

UK unveils £380m Creative Industries Plan to supercharge screen growth

Europe: How Netflix’s deal with TF1 signals a strategic pivot toward aggregation Markets

Europe: How Netflix’s deal with TF1 signals a strategic pivot toward aggregation

Netflix Ad tier viewing in Western Europe grew 32% in six months Markets

Netflix Ad tier viewing in Western Europe grew 32% in six months

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USA: NFL viewers embrace interactive, social and shoppable Game Day experiences

Netflix’s Ad-Supported tier becomes a key growth driver as subscriber base triples in two years

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