Netflix is providing limited, free access to some of its original movies and series. The sampling’s duration has not yet been disclosed. “We’re looking at different marketing promotions to attract new members and give them a great Netflix experience,” Netflix said in a statement sent to Broadband TV News.
The streaming giant will offer 10 select original movies and the first episode of selected TV series via a computer or Android device. A 30-second ad video will appear before playing a title, with the option to skip it. IOS browsers are not yet compatible.
It’s the first time the service offers a catalog of content for free. The company has previusly attempted to expand its appeal in part by making a title or two free to non-paying users in select markets. Now, it The company has been releasing new features intended to fit viewers’ needs more frequently, like its recent “shuffle” option, for example. It reported over 151 million subscribers at the end of the second quarter this year,
All of the shows and films available for sampling will be the same around the world, only available online. Some of the titles that will be offered for free include “Stranger Things” and “When They See Us.”
The streaming service previously made “To All the Boys I’ve Loved Before” available to users in the U.S. It also made “Bard of Blood,” a show it produced in India, free to users in the country, and talk show “Patriot Act with Hasan Minhaj” available to users on YouTube. The initial plan was to make only the first two episodes free on YouTube.
We’re looking at different marketing promotions to attract new members and give them a great Netflix experience.” Netflix
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