TelevisaUnivision launches the AVOD tier of its new streaming service ViX

TelevisaUnivision’s new streaming service ViX, which brings the world’s largest offering of Spanish-language entertainment, news and sports content, is now available to all users in the United States, Mexico and most of Spanish-speaking Latin America. The free AVOD tier is accessible across all major mobile platforms, connected TV devices and via web on vix.com.

ViX is a two-tier service in one single app, comprised of the free AVOD product launched today and an SVOD option, ViX+, coming in the second half of 2022 with 10.000 additional hours on its first year. Starting today, ViX is available for free on Apple iOS and tvOS, Android mobile and Android TV OS devices, Amazon Fire TV, Roku devices, Samsung Smart TVs and via web on vix.com.

“Today marks a new dawn in Spanish-language streaming with the launch of ViX, adding another giant step in the transformation of the new TelevisaUnivision. Hundreds of millions of Spanish-speakers in the United States and most countries in Latin America will have a dedicated streaming platform that’s made for and by Spanish speakers. We are so proud to be able to offer this amazing content with a broadcast-like experience across all genres, in the form of linear channels as well as on-demand. All advertising supported, and most importantly, for free,”  said Pierluigi Gazzolo, President and Chief Transformation Officer of TelevisaUnivision.

“The ad-supported tier of ViX is the ideal way for viewers to first experience our brand, our content and our vision. This incredible collection of live news, sports, and entertainment programming for the whole family, offered in an AVOD free service, will make it the indispensable streaming product for Spanish speakers in the United States and Latin America. Our linear programming includes exclusive channels dedicated to original content created for ViX. Most importantly, most of our content was produced in Spanish, not just translated into it, and more than 50% of the ViX offering is exclusive to our service. Also, we couldn’t be more excited about ViX being the digital destination of the FIFA World Cup Qatar 2022 in Mexico, starting on April 1 with the draw,”  added Rafael Urbina, EVP and GM of ViX.

With more than 40.000 hours of content in the AVOD tier, ViX users will be able to stream original programming and top live sports and news, free of charge, in the first broadcast-quality ad-supported offering for the Spanish-speaking world. Additionally, the AVOD tier curates a massive offering of multi-genre entertainment content allowing users to easily discover and rediscover their favorites within the familiar interface of an electronic programming guide (EPG).

From Televisa’s mega-hits and classic novelas to iconic content from some of the world’s best producers, including scripted and unscripted series; blockbuster movies; children’s programming; live newscasts from multiple worldwide sources; and a broad live soccer offering, ViX offers content for the whole family.