Iberseries 2025: Secuoya Studios Spotlighted Its Global Strategy

Madrid-based Secuoya Studios unveiled the progress of its global expansion strategy during one of the headline sessions at the opening of the fifth edition of Iberseries & Platino Industria. The event, held at Casa del Lector in Matadero Madrid, spotlighted the studio’s growth in 2025, emphasizing its commitment to international co-productions and its innovative Pods business model, which decentralizes production across creative hubs in various territories.

During the session titled “Spotlight Secuoya Studios: The Year of Global Expansion,” Brendan Fitzgerald, CEO of the studio, led an open conversation with key international partners including Chiara Cardoso (BlackBox Multimedia, UK), Sydney Gallonde (Make It Happen Studios, France), Jónas Margeir (Act4, Iceland), and Chris Moukarbel (Permanent Wave Productions, U.S.). All emphasized the value of the Pods structure and its ability to merge local storytelling with international reach.

Chiara Cardoso described the partnership as “a dream,” noting that her company found in Secuoya Studios not only creative collaboration but also critical support in financing and production. She revealed that two co-productions are launching in 2025, aimed at global audiences, and praised the team’s adaptability and logistical support, such as securing Spanish directors capable of recreating British landscapes in Spain and the Canary Islands.

Sydney Gallonde echoed this sentiment, stating, “Thanks to Secuoya, I am not alone. I am now part of a business with talent,” which, he added, enables him to “move faster, close bigger deals, and take on more ambitious projects.” Gallonde emphasized the importance of staying rooted in local identity while striving for global relevance.

Icelandic producer Jónas Margeir noted that in a country of just 390,000 inhabitants, co-productions are essential. “We are in the era of co-production,” he said. “Secuoya Studios is a passport that allows us to align our creative vision with a global strategy and reach the goal with guarantees.”

Chris Moukarbel contributed insights from the documentary world, noting the increasingly cinematic nature of the genre. He stressed the importance of partnering with production companies that have experience in both fiction and documentary storytelling. “The documentary has become more cinematic, with a level of production similar to fiction,” he said. “Collaborating with a partner with credentials in that space makes a lot of sense.”

Secuoya Studios, the production and distribution arm of Secuoya Content Group, is actively scaling its international footprint, with operations in the U.S. and Latin America—including Mexico, Colombia, Peru, and Chile. Its Pods strategy enables flexible, high-quality content creation tailored to diverse markets. As it continues to form strategic partnerships across borders, the studio strengthens its position as a global player in premium Spanish-language content.