Global revenues from OTT television episode and movies will reach US$224 billion in 2027, up from $135 billion on 2021. About $21 billion will be added in 2022 alone, according to Digital TV Research’s latest report.
Furthermore, the report forecasted that SVOD revenues will climb by US$48 billion between 2021 and 2027 to total US$136 billion. Meanwhile, AVOD revenues will increase by US$37 billion between 2021 and 2027 to reach US$70 billion.
From the 138 countries covered, the top five will command 65% of global OTT revenues by 2027. At the same time, according to Digital TV Research, revenues will exceed US$1 billion in 25 countries by 2027, up from 17 countries in 2021.
“The United States will command 45% of global revenues by 2027. We forecast that US revenues will climb by US$45 billion between 2021 and 2027 to reach US$106 billion,” remarked Simon Murray, Principal Analyst at Digital TV Research.