The purpose of the program is to support newcomers into the production industry. The budget is set at over 960,000 and the maximum contribution per project is set at $56,000 or 75% of eligible costs.
The company has appointed Caroline Tyre to the new position of Vice President, Global Sales & Rights Strategy, and created a new role for Lara Ilie, who will take the title Vice President, Revenue Share & Transactional.
The two companies will implement a digital-first content strategy for the launch. More than 100 minutes of animated and live action content produced by the digital studio will be released on YouTube.