Lifetime reported the highest non-fiction telecast in more than two years after debuting “Wendy Williams: The Movie" and the documentary “Wendy Williams: What a Mess!”. The network garnered 2.6 million total views, 802,000 of which were contributed to by women ages 25-54 in Live+3. The movie ranks as cable’s #1 documentary of the year among all key demos.
As a result of “Wendy Williams: The Movie"'s success, along with the previous week’s “Salt-N-Pepa” biopic, Lifetime houses two of cable's top non-holiday movies in the past nine months. Salt-N-Pepa‘s 23rd January premier recevied 1.9 million Total Viewers and 669,000 Women 25-54 in Live+3 ratings, making it the #1 telecast in prime that Saturday with W25-54 and 505,000 25-54
Across all telecasts, Lifetime’s “Wendy Williams and Salt-N-Pepa” movies and documentaries have reached more than 15.5 million Total Viewers. The title ranked high among Adults 25-54 at 1.2 million. The biopic about the talk show host attracted 2.9 million Total Viewers in Live+3 and was the #1 telecast in prime on Saturday, January 30 with W25-54 and W18-49. On social platforms, “Wendy Williams: The Movie” was the #1 most buzzed-about program in primetime against cable-national and was the #1 trending hashtag on Twitter on its premiere night. Salt-N-Pepa ranked #1 against all other cable and broadcast programming on premiere night.
After the back-to-back weekends of revealing stories, Lifetime premieres “Whitney Houston & Bobbi” “Kristina: Didn’t We Almost Have It All” on Saturday, 6th February at 8 pm ET/PT. “Wendy Williams: What a Mess!” will re-air on 6th February at 11 am ET/PT, followed re-run of “Wendy Williams: The Movie” at 1 pm ET/PT.
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