ITV STUDIOS APPOINTS GISELA ASIMUS MINNBERGH AS EVP, EMEA SALES & DISTRIBUTION

She joins the company from Lionsgate and will be responsible for leading the EMEA sales team in London and Paris, maximising the value of ITV Studios’ 46,000+-hour-strong catalogue.

16 FEB 2021
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Gisela Asimus Minnbergh, Executive Vice President, EMEA Sales & Distribution, ITV Studios

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ITV Studios has appointed Gisela Asimus Minnbergh to the new role of Executive Vice President, EMEA Sales & Distribution. She joins the company from Lionsgate and will report to Ruth Berry, Managing Director, Global Distribution. The new hire sees the team grow from two EVPs - Greg Johnson current EVP, EMEA & Americas Sales & Distribution, and Augustus Dulgaro EVP, Asia Pacific Sales & Distribution – to three.

In her new role, Gisela will be responsible for leading the EMEA sales team in London and Paris, maximising the value of ITV Studios’ 46,000+-hour-strong catalogue of finished programming across the region. In addition to nurturing long-standing client relationships, she will also look to grow the company’s portfolio of international co-productions across scripted and non-scripted content.

Ruth Berry, Managing Director Global Distribution, ITV Studios, said, “Working closely with our valued international partners, against all odds, we were able to end 2020 very successfully. We look forward to building further on that success and the appointment of Gisela is an integral part of it, bringing with her an abundance of expertise and contacts within the EMEA region."

Gisela Asimus Minnbergh, added, “I'm incredibly excited to join ITV Studios, known for its iconic content and break-out series that capture the world's attention. In a competitive marketplace that has seen massive shifts over the past year, I am delighted to be joining a dynamic and well-respected team that I can continue to grow and develop.”

ITV Studios proudly represents a 46,000+ hour catalogue of iconic scripted and non-scripted programming brands from producers within the ITV Studios group as well as selected independents.

We look forward to building further on that success and the appointment of Gisela is an integral part of it, bringing with her an abundance of expertise and contacts within the EMEA region” Ruth Berry Managing Director Global Distribution, ITV Studios