The first in a special series of the “Stick to Football” show, from the YouTube channel The Overlap in partnership with Sky Bet, will air on ITV1 & ITVX on June 28 at 10.45pm. The show will be brought to fans by long-term Overlap partner Sky Bet, with the ITV broadcasts carrying sponsorship idents. The shows will also feature the brand-new free-to-play football competition ITV Picks, where players can win a jackpot prize of up to £250,000.
Over the course of four specially-commissioned episodes, each airing on ITV1 & ITVX, viewers will be treated to unparalleled insights and entertaining discussions about Euro 2024, as football legends Gary Neville, Ian Wright, Jill Scott and Roy Keane break down the latest developments in the competition.
Gary Neville, “Stick to Football” host, said: “At its core, ‘Stick to Football’ is a conversation about football by people who love the game – just like fans do up and down the country, and that’s exactly what we want to continue to do with these special episodes for the Euros. Each host brings something different to the table and we’ll be delving into our own experiences and looking to add a personal touch to each episode.” He also added: “‘Stick to Football’ has been a huge success on The Overlap channel, which hit over 1 million subscribers earlier this year, and we’re delighted that we’re now able to bring this show to a new audience on ITV1. It’s the next part of the journey. Whether you’re a die-hard football fan or just looking to enjoy the excitement of the Euros, ‘Stick to Football’ is the show you won’t want to miss. Join us if you like.”
ITV Director of Sport, Niall Sloane, mentioned: "’Stick to Football’ has proven a standout on social media and with Gary, Ian, Jill and Roy already familiar to viewers of ITV’s football coverage over many years, we’re looking forward to this special Euros collaboration, bringing this podcast to mainstream television for the first time, which we hope will enhance our audience’s enjoyment of the tournament as it reaches the knockout stage.”
Throughout Euro 2024, “Stick to Football” will be filmed from a bespoke set located next to the ITV set in the heart of Berlin and will offer viewers an in-depth analysis of the tournament as it unfolds in Germany. Each episode will dissect the big news and key games, providing fans with expert commentary and thoughtful reflections. In addition to the show, “Stick to Football” will engage with fans through social media, encouraging them to join the conversation and share their thoughts on the tournament.
With its star-studded line-up of hosts, in-depth analysis, personal stories, and engaging discussions, this series promises to be a highlight of the tournament. All episodes will air simultaneously on ITV1 & ITVX and The Overlap YouTube channel each Friday between June 28 and July 12.
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