Japan's TBS and Korea's CJ ENM co-develop unscripted show "Mugen Loop"

Tokyo Broadcasting System Holdings (TBS) has team up with CJ ENM to launch the unscripted show "Mugen Loop" (ENG:"Infinite Loop"), which is set to air on March 24 in Japan. Designed with global content standards in mind, the program will bring top-tier entertainment from East Asia’s leading creative talents to audiences worldwide.

In the "Mugen Loop" six challengers are locked in a confined space, facing a series of high-stakes missions in a battle to win the ultimate cash prize. The contestants move through endlessly connected rooms, identical in color and shape. As long as they keep succeeding in the missions, they can accumulate an unlimited amount of prize money. However, failure comes at a cost—one contestant must be voted out. Only one person will claim the total winnings! Beyond the intense missions, the psychological warfare of deciding who gets eliminated adds another thrilling layer to the show.

Jangho Seo, EVP of Content Distribution Division at CJ ENM said: "As more and more Korean unscripted shows are well-received on a global scale, it has become crucial for both content providers and creators to discover distinctive yet comprehensible ideas that can foster the viewers’ interests. 'Mugen Loop' ('Infinite Loop') is a ‘big yet clear-cut’ show that will propose a clear answer to those challenges."

Seungyong Nam, EVP of Non-Scripted Division at CJ ENM said: "'Mugen Loop' is compiled with every element a co-production project can deliver, from original ideas of creators with different backgrounds to a never-before-seen concept. We are sincerely grateful to TBS for being a part of this accomplishment. We believe 'MUGEN LOOP' can be the next 'Genius Game.'"

Jun Fukai, Director of Global Sales and Development at TBS Holdings, commented: "This project was born from discussions among top unscripted show creators from TBS and CJ ENM, exploring the future of globally competitive entertainment. Based on a concept provided by CJ ENM, TBS took the lead in shaping the show's creative vision with creative input from CJ ENM. Korean producers made numerous visits to Japan, engaging in extensive creative meetings to refine every detail, ultimately bringing this groundbreaking show to life. While 'Mugen Loop' will first air in Japan, we are confident that audiences worldwide will be captivated by its unique appeal. Stay tuned for more exciting collaborations between TBS and CJ ENM as we continue to push the boundaries of entertainment."