Talpa's "Most Wanted" expands to Germany following Videoland success

The debut of the hit show “Most Wanted” on Videoland has been a resounding success and is now set to expand internationally. The immersive reality escape and chase game will soon premiere on streaming platform Joyn in Germany, marking a significant milestone in its global journey. In the Netherlands, Videoland has just confirmed a second season, following the strong performance of the first, which captivated audiences and held an impressive spot in the Videoland Top 10 for seven consecutive weeks.

Wouter van der Pauw, creative founder at Signal.Stream, points to a key factor in its success:“‘Most Wanted’ was designed as a content event. Viewers aren't just watching the chase, they're part of it through social media, live interaction and celebrity engagement. That sense of urgency made the show truly stand out.The key was a post-production process built for speed without compromising quality. By releasing the show just days after the finale, we captured peak momentum and created maximum social buzz. For a streaming generation overwhelmed by choice, timing is everything. As co-creators, Signal.Stream and Talpa Studios approach content discovery not as an afterthought but as a strategic foundation from day one. Backed by Talpa Studios' global reach and creative legacy, we design formats that don’t just sit on a platform, they actively find and engage their audience," explained.

Sebastian van Barneveld, Director Global Distribution at Talpa Studios talked about the universal appeal of the format: “‘Most Wanted’ has proven to be a true streaming hit, driving both high subscription rates and strong viewership. The expansion to Germany is a testament to the format’s universal appeal and a significant milestone in its international journey," commented.

In this arced competition, a group of celebrities will escape in a spectacular way from a high-security prison somewhere in the country. However, this has not gone unnoticed by the three guards, who immediately give chase. For five days, the guards chase the celebrity fugitives, who must stay out of sight without any modern conveniences. Stripped of phones, money, and resources, the fugitives must find places to sleep, eat, and travel unnoticed - all while wearing bright orange prison jumpsuits. Meanwhile, the guards have the upper hand, equipped with gadgets like GPS trackers, drones, and real-time travel information as they hunt from their mobile base, determined to capture the fugitives before time runs out. Can the famous fugitives manage to evade capture for five days, or will the three hunters outsmart them one by one?