Vuulr, the global online content marketplace for film and TV rights that connects buyers and distributors worldwide, announced that it is now selling annualized 10.000 hours of content based on the third quarter of 2021 results to date as usage of the platform continues to accelerate. Content producers like Insight TV, National Film Board of Canada, MagnetFilm, Vision Films, Mediaquiz International, Bell-Phillip TV Productions and Blue Media are amongst those who have turned to Vuulr to augment their efforts in distributing content to countries all over the world.
For example, MagnetFilm, which is based in Berlin, currently has 53 unique titles comprising 95 hours of factual content listed on the Vuulr marketplace, including popular titles “Dear Future Children” and “Come Back Anytime”. Using Vuulr, MagnetFilm has recently completed licensing deals with buyers in the United States, UK, India and Mongolia, totaling 31 hours of content.
“While creating deals the traditional face-to-face way isn’t going away, Vuulr is adding another tool to our arsenal in how we ultimately distribute our content. Vuulr has helped us connect with hungry buyers from around the world, looking to expand their content libraries to fulfill their consumers’ increasing demand for international content,” said Georg Gruber, Managing Director at MagnetFilm.
Another example is Insight TV (Netherlands), which sold over 80 hours of content to US-based Curiosity Stream, comprising ten titles including “Secrets of the Brain” (two seasons), “Extraordinary Humans” and “The Demolition Man”. Insight TV also sold 23 titles totaling 100 hours of programming to a passenger experience company that delivers digital entertainment in luxury cars based in the United States.
“We are seeing that demand for international content is at an all-time high. Vuulr overcomes the barriers of distance and time zones and connects great content with buyers at traditional broadcasters as well as streaming platforms globally. We are making it easier and faster for buyers to discover and acquire great content from anywhere in the world. Vuulr reduces the friction in the sourcing, evaluation and acquisition process, which enables deals to close in, on average, ten days on the platform. For sellers, we are excited to work complementary to their current distribution, enabling them to reach regions and find new opportunities, generating new-found incremental revenue,” commented Ian McKee, CEO of Vuulr.
There are currently over 30.000 unique films and TV titles available on Vuulr, amounting to more than 170.000 hours of content from 7.000 sellers in over 120 countries, offering buyers a convenient, single destination for content discovery and acquisition.
We are making it easier and faster for buyers to discover and acquire great content from anywhere in the world” Ian McKee CEO of Vuulr