ZDF Studios and Deutsche Bahn have signed an agreement to expand the entertainment offering on the ICE portal. From 1 September, the on-board programme offering will be rounded off with hand-picked ZDF programmes in the genres of fiction, children's and youth programmes, and documentaries, as well as selected highlights from KiKA.
Niko Chainopoulos, Sales & Acquisition Director Junior at ZDF Studios, says, "We are very pleased about this agreement with Deutsche Bahn. It allows us to bring ZDF and KiKA's great programmes closer to travellers via an exciting new touchpoint."
Markus Otte, DB Fernverkehr's Director of Digital Content, says: "Thanks to our collaboration with ZDF Studios, the ICE portal will offer an extraordinary variety of entertainment from September onwards. No other company in Germany offers this combination of content and quality. We are delighted about this, as are we sure our passengers will be."
Travellers will be able to enjoy series and films such as "Wilsberg," "Doppelhaushälfte" (Duplex), "Terra X," "Der Bergdoktor" (Mountain Medic), "Bernd das Brot" (Bernd the Bread), "Kikaninchen" and "Die Brücke" (The Bridge) with just one click during their train journey. As part of the collaboration, social media activities are planned to celebrate the twenty-fifth anniversary of "Bernd das Brot" this year, with Bernd playing the leading role.
The ICE portal is a free information and entertainment service available on ICE trains which offers travellers a wide range of digital services and entertainment options, including films and series. The portal works independently of mobile phone reception or the traveller's device's internet connection. It can be used on all ICE trains after connecting to the free train Wi-Fi.
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