The fifth season of "Under Pressure" premiered in Brazil exclusively on Globoplay, the Globo streaming platform, on June 2, and reached the 2nd position among the most watched series on the platform, in the period between June 2 and 20 of June. Co-produced by Globo and Conspiração, it will have two episodes that will be released every Thursday on Globoplay until July 7.
As a release strategy, the first episode was also displayed on FreeTV in the country, on June 6, and was leader in that time slot, with 17 rating points, 38% participation, reaching a total of 32.8 million people (16%), according to data provided by Google Analytics and Kantar Ibope Media PNT between June 2 and June 11.
“This season continues to connect with the audience, addressing endless and universal personal dramas, especially in times of a global health crisis. It is an extremely strategic product, with a high level of attraction and viewership retention power”, said Angela Colla, Head of International Licensing at Globo.
Starring Marjorie Estiano and Julio Andrade, “Under Pressure” is written by Lucas Paraizo with Márcio Alemão, André Sirangelo, Flavio Araujo, and Pedro Riguetti, with art direction by Andrucha Waddington, and direction by Mini Kerti, Rebeca Diniz, Julio Andrade, and Pedro Waddington. The show is produced by Isabela Bellenzani (TV Globo) and Mariana Vianna (Conspiração), with drama direction by José Luiz Villamarim.
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