MIPTV 2023: Ukraine Content Club heads of Ukraine’s presence at the market

Ukrainian Content. Global Cooperation (UC.GC) initiative announces its participation in MIPTV, taking place in Cannes on 17-19 April 2023. The initiative will be showcasing the remarkable strides made by the Ukrainian AV industry over the past year, with a special focus on the Ukraine Content Club (UCC) – a non-profit organization aiming to enhance collaboration between the Ukrainian and international AV industries.

Starlight Media, FILM.UA Group, 1+1 media and Suspilne Ukraine, the companies behind the initiative, cordially invite the MIPTV community to visit the Ukrainian stand R7L19, as well as to join the panel discussion dedicated to UCC on April 17th at Lerins / Riviera 8.

“We are immensely grateful to the MIP Markets organizers for their unwavering support, warm hospitality, and extensive range of opportunities provided to Ukrainians for the third consecutive time. In these hard times, having strong partners and friends is invaluable, and we are fortunate to have the largest international content market and trade show backing the country's entire industry. This is truly impressive and priceless, and we cannot thank MIP enough for their continued commitment to fostering sustainable growth and development in Ukraine”, says Kateryna Udut, CEO of Media Resources Management, coordinator of the UC.GC and UCC initiatives.

Ukraine Content Club panel discussion will feature Ukrainian producers – Kateryna Vyshnevska, Head of Development and Co-Productions, Producer, FILM.UA Group, Kateryna Sheveliuk, Executive Producer of STB TV Channel, Starlight Media, Khrystyna Shkabar, Producer of Development and Co-Productions, 1+1 TV Channel, 1+1 media, and representatives of the UCC international expert board – Olivier Jollet, EVP & International General Manager, Pluto TV, Paramount, and Marek Solon-Lipiński, Director of Sales and International Relations, TVP S.A.

The initiative has earlier unveiled its diverse drama series slate which consists of six projects "Nest of Snakes", "Potion", "Taras", "Tricker", "Really?", and "Stolen Happiness". The session will announce the first three projects to be taken forward under the UCC umbrella, as selected by the international judging panel. UCC documentary slate will also be announced during the panel.

The Ukrainian stand at Riviera 7 (R7L19) will host a delegation of over 25 of the country’s media business professionals, representing key media companies, unions, and initiatives that, in addition to UC.GC and Ukraine Content Club, include United Broadcasters Network, Ukrainian Motion Picture Association, and others.

Overall, Ukraine's participation in MIPTV is poised to highlight the country's resilience and creativity in overcoming the hardest challenges and underscore the potential of its media industry, as well as establish new opportunities for international collaboration.