Banijay announced that Cuarzo Producciones, a Banijay Iberia label, alongside Delrío Visual, will produce primetime entertainment game show “Trash or Treasure” for Aragón TV. Based on the original format from Banijay’s Mastiff TV in Sweden, “Basura o Tesoro” is the show’s sixth international adaptation.
Well-known Spanish comedian, presenter, actor, and writer Iñaki Urrutia will host the show, where a pair of contestants will face 12 different objects. Set to walk away with the value of their chosen object, one by one, they must select which to discard. Designer furniture, antique toys, jewellery, stamps, dresses... Small details can make the difference between big money and worthless junk. Will the contestants be able to work out which is the hidden treasure, worth €5.000?
“Game shows are extremely popular in Spain, and ‘Trash or Treasure’ offers a new and unique twist on the genre. With Iñaki Urrutia at the helm, we are set for an entertaining series which is sure to get audience members playing along at home and might even turn them into evaluation experts,” commented Juan Ramón Gonzalo, CEO of Cuarzo Producciones.
Lucas Green, Global Head of Content Operations at Banijay, added: “This game show has performed well in numerous European markets. It is light-hearted and fun, and showcases the expertise required in the field of collectibles. ‘Trash or Treasure’ is a very adaptable and scalable format, so can meet individual broadcasters’ needs and is proving a very attractive proposition for the international market.”
Originally created by Mastiff TV in Sweden, successful versions have already aired in territories such as Germany, The Netherlands, and Italy. Sweden’s recent sixth season was also number one in its slot for TV4.
‘Trash or Treasure’ is a very adaptable and scalable format, so can meet individual broadcasters’ needs and is proving a very attractive proposition for the international market.” Lucas Green Global Head of Content Operations at Banijay