Love Nature names Sabrina Sahel as Affiliate Sales Director of EMEA

Under her new role, Sahel will be tasked with managing the distribution of the brand across Central and Eastern Europe, MENA and Benelux, and expanding Love Nature's channel business operations in the region.

6 APR 2023

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Love Nature has appointed Sabrina Sahel to the role of Affiliate Sales Director, EMEA, Love Nature. “This is an exciting time for Love Nature and bringing Sabrina on board is perfectly timed and part of our strategy to expand the brand’s reach across EMEA,” VP EMEA, Chiara McKee, said. “Sabrina possesses a proven track record in the region, so she will be a great fit for the team as we continue to grow."

Sahel is tasked with growing Blue Ant Media’s Love Nature channel business operations across the EMEA region. Based out of Blue Ant Media’s new Belgium-based office, she will oversee distribution of the brand across Central and Eastern Europe, MENA and Benelux. She will report directly to Chiara McKee, VP EMEA, Love Nature.

Sabrina brings over 20 years of experience in licensing international linear and Pay-TV channels to top tier platforms in EMEA territories. Her areas of expertise include digital content and media distribution. She has solid experience in the fields of media and telecommunication. Throughout her career, Sabrina has held a number of senior and strategic leadership roles in various companies within high-growth technology industries, playing a key role in negotiating carriage agreements and executing linear distribution for Benelux, the Middle East, and Africa.

The executive has professional experience in France, Luxembourg, the UK, and The Netherlands, and speaks six languages. Now based in Belgium, she is credited with the ability to identify cable companies and telcos with whom she established privileged relationships in the industry. “I’m delighted to be joining the Love Nature team,”  Sabrina Sahel, Affiliate Sales Director EMEA, Love Nature said. “I’m looking forward to growing the reach of Love Nature and to identifying great opportunities to bring the brand’s premium wildlife and nature content to even more audiences across the region.”

This is an exciting time for Love Nature and bringing Sabrina on board is perfectly timed and part of our strategy to expand the brand’s reach across EMEA. Sabrina possesses a proven track record in the region, so she will be a great fit for the team as we continue to grow.” Chiara McKee VP EMEA, Love Nature