OTTera's AdNet+ and Thoughtful launch self-serve advertising platform, CreateAds

OTTera's Advertising Division, AdNet+ and Thoughtful Agency has launched self-serve advertising platform CreateAds that allows individuals and businesses of all sizes to create advertising campaigns on TV in just two clicks.

CreateAds.tv introduces a turnkey solution that gives brands the opportunity to place ads on connected devices across all platforms globally, including iOS, Android, Roku, Amazon Fire TV, Vizio, Hisense, and many more. With a two-click setup process, advertisers of all sizes can now launch video advertising campaigns across streaming platforms and channels worldwide.

Speaking on the CreateAds Platform, Stephen L. Hodge, CEO of OTTera, shared, "With CreateAds.tv, we're revolutionizing the streaming TV advertising landscape by providing brands with unprecedented flexibility, scale, and control. Our partnership with Thoughtful Agency has enabled us to create a game-changing platform that empowers advertisers of all sizes and budgets to reach global audiences with ease. We're excited to unlock the full potential of streaming TV advertising and help brands maximize their impact in this rapidly evolving space."

Commenting on the partnership, Tahirah Banks-Webster, CEO of Thoughtful Agency Inc., stated, "We are very excited about the level of access CreateAds brings to global businesses seeking to reach audiences on streaming TV. Partnering with OTTera has supercharged our mission to amplify the voices of brands and individuals globally, many of whose stories often go untold. Our focus was simplicity: now, with just 2 clicks, anyone, anywhere can share their story in the fastest-growing advertising ecosystem in the world. That’s powerful, and we're thrilled to be at the forefront of it all."