GLOBO CONFIRMS ITS PARTICIPATION IN CONTENT MARKET LIVE!

Consistent in its purpose of investing more and more in multiplatform content, Globo confirms its participation in Content MARKET Live!, a worldwide marketplace event focused on the content market promoted by Vuurl, which takes place on September 9 on the platform www.contentmarketlive.com.

Globo is present at the event with products such as the telenovelas “God Save the King” and “Total Dreamer”, in addition to the miniseries “The Formula” and “Merciless” which show the versatility and innovation of the company in the creation of narratives that pass through from medieval stories, modern fairy tales to romantic comedies to police thrillers, with the potential to travel across cultures around the world.

According to Angela Colla, Head of International Sales at Globo, the event model proposed by Vuurl meets the digital look that Globo has adopted in recent years. “We believe that this is an important marketplace for increasing the industry. We have been investing in experiments on different platforms and we want to talk to all the players”.

To contemplate distributors interested in different locations around the world, the event will have three presentation times, in three different time zones: at 11 am in Singapore, then at 11 am in London, England, and then at 11 am in Los Angeles, United States.

During the live presentation, buyers who are registered on the platform will be able to check the availability of the product for their territory and send offers in real-time. In addition, they will be able to send questions at the end of each session.