MIA International Audiovisual Market continues to carry out its activities to help the sector restart. Precisely in order to encourage new opportunities for financing and circulation of audiovisual products, the Market has made a digital and innovative window available to the Venice Gap-Financing Market projects of the Venice Production Bridge, thanks to the new MIA Digital platform.
The sixth edition of MIA will take place, in fact, from 14 to 18 October, 2020, in Rome and also online. The event, which is one of the first “mixed” markets of the post-Covid era, will introduce itself to the global industry in an enhanced and renewed form. To anticipate the business models and challenges of the near future, the 2020 program provides for a series of increasingly profiled and efficient activities, organized in an integrated way between the two areas of MIA: in the usual spaces of Palazzo Barberini, ready to safely welcome the industry, and on the MIA Digital platform, a fundamental tool to enhance the market experience.
The format of MIA 2020 is designed to respond not only to new health needs, but above all to the needs of the rapidly changing audiovisual industry, which entails a progressive digitization of processes - even more amplified by the consequences of the lockdown and the cancellation of most of the national and international market events.
"Born from the consolidated joint venture and joint commitment between ANICA and APA, this year MIA represents an unmissable event at the service of the industry, thanks to the renewed support from all institutions and entities involved in the sector," the organizers said.
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