Search results for Mediavision
22 DEC 2022
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The appetite for Nordic video content keeps growing during the holidays
The appetite for Nordic content is increasing during the holidays, although the demand for local content is higher than the supply, according to Mediavision.
20 DEC 2022
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Digital media subscriptions set new record in the Nordics
The number of digital media subscriptions per household in the Nordic media market has grown to new record levels during the fall of 2022, according to Mediavision.
13 DEC 2022
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Denmark: interest in SVOD is reaching new record levels
Household penetration for SVOD in Denmark now stands at 66%, which is higher than in any other Nordic country, and growth year-over-year amounts to 8%, according to Mediavision.
24 NOV 2022
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Sweden: Advertising on digital video reaches its highest weekly reach
Mediavision’s Q3 analysis shows that 90% of all 15-74-year-olds in Sweden view advertising financed video at least once a week. This can be compared to the 75% reach of paid streaming services during the same period.
24 OCT 2022
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How was Netflix’s journey in the Nordics after ten years?
Ten years after Netflix made its debut in the Nordic countries, Mediavision analyzed its journey so far and what is laying ahead in the very competitive Nordic market.