"10 YEARS YOUNGER" FROM ALL3MEDIA INTERNATIONAL RETURNS TO LATIN AMERICA

Discovery Latin America has commissioned a new local version of Maverick TV's format for to air across the region in 2020.

20 JAN 2020

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All3media International has struck a new deal with Discovery Latin America which will see transformative factual entertainment format "10 Years Younger" returning to the region. A new local version of Maverick TV's format "10 Years Younger" has been commissioned by the network for to air across the region in 2020. The 12-episode series will feature participants from various Latin American countries and follows a local adaptation which aired on Discovery Latin America in 2014.

Michela Giorelli, Vice President of Production and Development at Discovery Networks International, commented, “We are very excited to bring back a popular reality like 10 Years Younger to our region. In this new version, we have updated some creative aspects of the show to the actual regional context but kept the essence of the storytelling that turned 10 Years Younger into one of the most iconic and successful lifestyle series".

Janel Downing, VP Sales Latin America at All3media International, added, “I’m delighted to work with Discovery Latin America to bring this feel-good format back across the region. This will be a modernised version of Maverick TV’s iconic makeover show and will celebrate and empower participants by focusing on their inner well-being as much as their outward appearance. 10 Years Younger is a fantastic example of a classic proven format that has the potential to be adapted to suit current tastes and requirements, and we’re confident that Discovery’s new edition will resonate very well with viewers in Latin America.”

TRANSFORMATIVE FORMAT

From All3media-owned producer Maverick TV, "10 Years Younger" is the transformative format that has worked its magic across the globe, turning back the clock using the latest treatments to make participants feel and look younger both inside and out. This flexible and inventive format can be adapted to suit any market or budget, working as a simple makeover, a competition or with couples challenging each other to look their best. Every episode builds towards a heart-warming reveal and is packed with tips and beauty know-how, giving us all the confidence to look 10 Years Younger.

"10 Years Younger" has now been produced in 16 territories, including the UK, US, Australia and Italy. The format is set to return to UK screens this year following the recent commission of six-part series "10 Years Younger in 10 Days" by Channel 5.