Be-Entertainment taps Erik de Winter as Business Development Director

Be-Entertainment has hired Erik de Winter as new Business Development Director, where he will be responsible for the expansion of Be-Entertainment by sourcing international IP, exploring broader business opportunities and fostering international sales of both new and existing titles from the Be-Entertainment catalogue.

With 20 years of experience in the international content and media industry, Erik specializes in acquisition, partnerships, licensing and business development. His career includes roles at Endemol, Talpa, Dentsu and Disney, where he excelled in content acquisition, to increase production and distribution, licensing shows worldwide that were programmed successfully.

Says Erik: “I’m looking forward to strengthen the position of Be-Entertainment in the international creative content industry and together with the team expand the business and spur Be-Entertainment into its next phase.”

Be-Entertainment MD Gepke Nederlof adds: “We are at a pivotal moment in Be-Entertainment’s journey, and with Erik on board, we’re set on a path of substantial growth and exploration of new business opportunities. His extensive experience and wide-reaching network across the media industry, along with his entrepreneurial spirit, make him ideally suited to propel our expansion forward. We are thrilled to begin this new chapter with him.”