Prime's animated series “Runes” to compete at the Annecy Animation Festival

Prime Entertainment Group's latest animated series “Runes” was nominated in the category of “TV Films in Competition” at this year’s world-renowned Annecy Animation Festival that will take place from June 13 to 18 in France.

“Runes” (26x22’) follows 12-year-old William, heir to the throne of Normandy. After his father’s death, William seeks refuge in the village of Baligan, incognito as a peasant boy called Hugo. After stumbling upon a cave, he discovers ancient runes that unleash mysterious magic and a terrible threat, Loki, God of chaos. The series is produced by Prime’s sister company Les Armateurs and co-produced by media powerhouses ZDF Studios, ZDF Germany and France’s Canal+.

Les Armateurs is an esteemed Parisian production company specializing in animation. The company was founded in 1994 and has been producing award-winning content for over 27 years, some of which include the legendary animated films "Kirikou and The Sorceress", and “The Triplets of Belleville”.

Prime’s partnership with Les Armateurs and Folimage, their other sister company, has allowed their animation catalogue to greatly develop and grow in the industry with critically acclaimed films such as "Vanille" winning the Crystal award at Annecy 2021 and being sold to SBS Australia, Kika Germany, Rai Ragazzi Italy, NHK Japan among other channels around the world and through multiple sales of "The Triplets of Belleville," Prime conjured major partners in France and overseas.