13 MAY 2020

UNIVISION REACHES EIGHT WEEK OF DOUBLE-DIGIT PRIME TIME AUDIENCE GROWTH

The network saw an overall increase of 23% to 1.5 million total viewers. For the week of 4 May 2020 to 10 May 2020, it was ranked number 3 during primetime, outperforming NBC, FOX and The CW and number one Spanish-language network in primetime, with a 76% advantage over Telemundo.

13 MAY 2020

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Univision increased its primetime audience by double-digits from the comparable week last year for the eighth consecutive week, with an increase of 23% to 1.5 million total viewers. “Amor Eterno” and “Como Tú No Hay 2” Lead Univision to No. 1 on Broadcast Television Regardless of Language for Second Straight Week in the weeknight 9 P.M. and 10 P.M hours. The network finished ahead of NBC and FOX in primetime for the entire week.

Univision’s prime broadcasting highlights for the week of 4 May 2020 to 10 May 2020 were as follows: Univision finished as the number 3 broadcast network during primetime for the entire week, outperforming networks like NBC, FOX and The CW, with 247,000 adults ages 18-34 making Univision the fifth-largest broadcast network, ahead of The CW, which has 584,000 adults ages 18-49 and 1.5 million total viewers ages two and up. Univision out-delivered more than one of the English-language broadcast networks, including ABC, CBS, NBC, and FOX on six out of seven nights last week among adults ages 18-34 and on five out of seven nights among adults 18-49. Univision ranked as the Number one Spanish-language network in primetime for the twenty-fourth consecutive week with double-digit audience advantages over Telemundo, with a 76% increase among viewers older than 2 years old, a 53% advantage for adults ages 18-49, and a 49% among adults ages 18-34.

The network was ranked the “number one broadcast network ranking, outperforming ABC, CBS, NBC, FOX and The CW in the weeknight 9 p.m. to 10 p.m. time slot with “Amor Eterno” among adults ages 18-34 for the second consecutive week. “Amor Eterno” averaged more total viewers 2 and up by 65% to 2.1 million, adults 18-49 by 58% to 799,000, and adults ages 18-34 by 69% to 337,000, the network’s weeknight 9 p.m. hour from the comparable week in 2019 and out-delivered Telemundo’s “100 Dia Para Enamorarnos” by 133% among viewers 2 and up, with a 93% among adults 18-49 and an 88% among adults 18-34. Averaging more than half-a-million adult aged 18-49 viewers, “Te Doy La Vida” (667,000), “Amor Eterno” (799,000) and “Como Tu No Hay 2” (746,000) positioned Univision as the Number 1 Spanish-language network, outperforming Telemundo by double-to-triple digits during the respective weeknight hours of 8 p.m., with a 42% advantage, a 9 p.m. 93% advantage, and a 10 p.m. 130% advantage.

In its second week, “Como Tu No Hay 2” averaged 1.7 million viewers aged 2 and older, 746,000 adults aged 18-49 and 316,000 adults aged 18-34 and positioned Univision as the number 1 broadcast network in the weeknight 10 p.m. hour, out-delivering ABC, CBS and NBC for the second consecutive week, ahead of ABC and NBC among Adults 18-49. The romantic comedy attracted more viewers by 29% than the comparable week of its predecessor, which also delivered two times the audience levels of Telemundo’s “La Reina del Sur II Edicion Especial” across all three demographics. For every  weeknight last week, Univision’s “Te Doy La Vida” “Amor Eterno” and “Como Tú No Hay 2” ranked within the top 12 programs on broadcast television, delivering more Adult 18-49 and Adult 18-34 viewers than first-run episodes of such English-language dramas as ABC’s “For Life” and “The Baker and The Beauty;” CBS’ “Tommy;” NBC’s “Blindspot” and “Council of Dads” and The CW’s “DC’s Legends of Tomorrow,” “Dynasty,” “Flash,” “In The Dark,” “Katy Keene,” “Riverdale” and “Roswell New Mexico.” Airing weeknights at 8 p.m., “Te Doy La Vida” delivered week-over-week audience gains of 3% to 1.7 million. The series propelled Univision to a third-place finish on broadcast television, ahead of ABC, NBC, and The CW with adults 18-34 while also outperformed Telemundo’s “Cennet” with double-digit audience advantages at a 42% advantage. On Sunday night, Univision’s two-hour special “Por Ellas” attracted 911,000 Total Viewers 2+, 254,000 Adults 18-49, and 84,000 Adults 18-34. It increased its audience in the last hour compared to the first hour by 14% and drove Univision to a first-place finish on Spanish-language television with double-digit audience advantages over Telemundo during the 8 p.m. to 10 p.m. time slot with a 30% advantage as well as for the entire night as a 48% advantage.