13 MAY 2021

ARMOZA FORMATS SECURES “DATE IN REVERSE” COMMISSION IN SOUTH AFRICA

Following its successful debut on Afrikaans-language lifestyle channel VIA, the second season of the show, created by Volley Formats, Shenhar Productions Ltd and Daniella Slavik, is currently in production, set to air late this summer.

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Armoza Formats, part of ITV Studios, has today announced a second season commission of dating show "Date in Reverse" in South Africa. “We are delighted to share the amazing success of ‘Date in Reverse' with our great partners at VIA TV,” Louise Melzack, Senior Sales Director of North America, APAC, Nordics, GSA, Africa at Armoza Formats, said. “This fun, easy to produce, cost effective format is perfect for shooting even during these challenging times and we can't wait to see the next season!”

 The successful first season recently aired on the Afrikaans-language lifestyle channel VIA where it tripled the channel’s prime time ratings. Filming for the second season of the show has already begun and 

Created by Volley Formats, Shenhar Productions Ltd. and Daniella Slavik, the show offers a unique twist on the dating genre. Each week, two individuals looking for love will get to know each other by engaging in reverse average couple activities

In just one day the couple will move backward through major life events, from the bed, to the wedding, to the family, giving them a quick glance into the future to determine whether the person would make an appropriate partner. At the end of it all, each couple will decide whether or not they’re willing to show up for their “first date.”

We are delighted to share the amazing success of 'Date in Reverse' with our great partners at VIA TV. This fun, easy to produce, cost effective format is perfect for shooting even during these challenging times and we can't wait to see the next season!” Louise Melzack Senior Sales Director of North America, APAC, Nordics, GSA, GB, Africa, Armoza Formats